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AI PROMPT:

First draft of key messages

💡 This is one of my AI prompts for internal communications, a growing collection of starter prompts to help you think faster, write better and create with confidence.

(4 of 6) Creates a set of key messages to underpin the content in your internal communications campaign.

Prompt text:

I need to include key messages in the communications plan that will be used as a common foundation for all communications in the campaign and adapted for different audiences and channels. I would like you to act as an experienced internal communications consultant. Based on the information already provided, the objectives we have identified and the audiences and channels, please produce a set of key messages for this internal communications campaign. Please respond using bullet points, highlighting key words and phrases to make it easy to scan. The key messages should be optimistic and action-focused. Where possible, please strengthen the points with facts, figures and examples.

Comms planning

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